The other day I received a client request for an unscheduled meeting. For whatever the circumstances at that moment, I had roughly 5-10 minutes to get to the meeting location. Obviously, I was limited in the amount of time I had to get myself together. In fact, I had virtually no time at all. So I attended the meeting… completely unprepared.
I did not have a hard copy portfolio to bring the meeting, then again I never carry a hardy copy portfolio to begin with. I work freelance and therefore assume that a portfolio is not necessary for my workload or client base. Not to mention that my website is my main source of traffic so anyone who is interested in my services has probably already seen my online portfolio anyway, and therefore would not require to see a hard copy version.
I had no printed information concerning packages and prices available to customer, but regardless, I despise working around concrete numbers anyways. I prefer to simply have my clients tell me exactly what they want and I’ll create a price at that point based on the level of work and post-editing that would be required of me within a specified time frame. After all, who wants to pay $400 knowing they will be receiving a 50 photo package when they only need 10-15 photos? By eliminating packages in my business, I give the client more freedom in my services.
I was not dressed in business attire, however now that I think about it, I never am. Of course in some businesses, a professional attire is required, especially when meeting clients. In the art field however, it seems that there is generally a wider range of acceptance as far as what an expected attire may consist of. At this particular meeting, I did not have time to change my graphic-print t-shirt or remove my lip ring. I think I may have pushed the bar a little in this particular instance, especially with the lip ring. In most cases however, I believe a pair of jeans, a plain t-shirt, and either shoes or clean sneakers are perfectly acceptable when meeting clients in my field of work. Hell, I used to do some work with a photographer who would meet his clients in a pair of sweat pants.
So exactly how much freedom does an artist have in achieving professionalism in his presentability? Is he expected to conform to the typical business attire, briefcase-in-hand approach? Or can he get away with a more comfortable outfit and laid back attitude?
Personally I think my casual attire and lack of hard-copy information gives off a somewhat Bohemian artist look. This may be a good thing considering who the clientele is. Of course there are instances where a slightly more professional outfit is needed. Usually I don’t change my clothes unless I’m meeting with a wedding client or any other formal party client.
Heh, let’s hope this attitude isn’t losing me any clients.